Tuesday 25 August 2015

Flipkart Adds New Social Feature to its Mobile App with Ping

Flipkart has added a new feature in it's app dubbed Ping. The news feature lets users share product images and chat with each other while shopping. The feature has been rolled out to the Flipkart apps for Android and iOS, but users need an invite to access the feature. Users who already have a feature in their app can invite other people in their phone book contact by simply sending an SMS.

Ping is visible as a chat icon floating on the right hand side of app. With this feature you can have real time conversation with your friend, share images, wishlists and items in your carts and get their feedback on the product that you want to buy. Now you don't need an email address to register on the app, simply register by entering your mobile number.

Peeyush Ranjan, CTO and Head of Engineering, Flipkart, said that the feature uses highly advanced architecture to ensure that communication is efficient even on 2G networks, and will also support Android wearables in the future.

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