Monday 21 September 2015

Micromax Canvas Spark 2 Launched with Android 5.1 Lollipop, 3G at Rs. 3,999

Micromax has launched its latest budget smartphone dubbed Micromax Canvas Spark 2 in India. It is available in Black color and is priced at Rs. 3,999. The handset will go on sale in its first flash sale starting September 30 at 12 noon on Snapdeal. The registration for it will begin on Wednesday at 10am.

The company says it is the most affordable 3G smartphone with Android 5.1 Lollipop running on it. The smartphone comes pre-loaded with Firstouch language solution, Scandid, Kindle, Hotstar, Clean Master, Swiftkey, Snapdeal and more apps.

Micromax Canvas Spark 2 features a 5-inch (854 x 480 pixels) FWVGA display powered by 1.3 GHz quad-core processor. It has an internal storage of 4GB and can be expanded voa microSD up to 32GB. It sports a 5MP rear fixed focus camera with LED Flash and a 2MP front facing camera. It runs on Android 5.1 Lollipop and has 1800 mAh battery.

Micromax Canvas Spark 2
Micromax Canvas Spark 2
Key Features :
  • 5-inch (854 x 480 pixels) FWVGA display
  • 1.3 GHz quad-core processor
  • 4GB internal storage, Expandable via microSD up to 32GB
  • 5MP rear fixed focus camera with LED Flash
  • 2MP front facing camera
  • Android 5.1 Lollipop
  • Dual SIM
  • 3G HSPA+, WiFi 802.11 b/g/n, Bluetooth 4.0, GPS
  • 1800 mAh battery
"The Canvas Spark proved to be a huge success for Micromax, selling over half a million units in less than two months of its launch. With the Canvas Spark 2, we are yet again reaffirming our commitment to massify the smartphone and Internet usage in the country. Currently, smartphone penetration stands at 12% in the country and 3G adoption is also barely 10%, which presents a huge opportunity to upgrade. We believe that the e-commerce channel is also expanding and the 3-4K category will be the next frontier. Micromax with its strong brand presence and great product offering focused on democratizing technology, has historically cemented itself as the most preferred brand for the mass smartphone segment. With this launch, we are looking at adding a further impetus to this and drive the overall entry into smartphone category", said Vineet Taneja, CEO, Micromax.

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